Eric Trump’s Crypto Playbook: Metaplanet’s $884M Bitcoin Bet in Tokyo

In Tokyo’s Shibuya district, at a Metaplanet shareholder meeting sprinkled with K-pop and fanfare, stockholders approved a game-changing plan: issuing 550 million new shares overseas, raising 130.3 billion yen (~$884 million) to buy more Bitcoin.

Metaplanet, a Japanese firm that pivoted from hotels to digital assets, already holds over $2 billion in BTC, making it the seventh-largest public Bitcoin treasury globally. Eric Trump, appointed advisor in March, took center stage, aligning this move with his American Bitcoin venture and the family's broader "crypto president" ambitions.

Despite recent volatility—its shares surged 740% over the year before pulling back 3.9%—the firm’s roadmap is clear: aggressive Bitcoin accumulation, global expansion, and high-profile optics. Whether it’s a savvy long-term holding strategy or political theater, Metaplanet is all-in on digital gold.

What’s at stake: This is more than bullish crypto investing—it’s a bold intersection of finance, fame, and global strategy that could inspire similar moves across Asia’s investment landscape.